Getting the Best Results from Your Articles
Posted on September 7, 2009 | Filed Under Articles
Articles are one of the quickest ways to get traffic to your website. A well-written article has the following characteristics.
Keywords – Your article should contain keywords. When possible, keywords should be placed within your title as well as strategically placed throughout your content.
Keywords should always sound natural when read. Don’t overuse your keywords; otherwise, those keywords will produce a negative impact on your article.
Resource box – Include a unique resource box for each article. Using the same resource box for every article isn’t going to give you the same results.
A well-written resource box includes:
- A reason to learn more information related to the article they have just read. Without a reason, they will move on to the next article.
- Include one or two links that will take readers to related information. When selecting your links, make sure they are relevant.
- Use anchor text (if allowed) when linking to your website. Anchor text is the word(s) that are hyper linked within a sentence. Many times these anchors are also keywords or keyphrases.
Submit to Directories - Since your goal is to get traffic to your site, you will want to utilize article directories. Directories get a lot of traffic, and if you have used the tips above, you will start to see an increase in traffic right away.
Don’t Forget Your Own Website – Once you have established a collection of articles on your website, your readers will go directly to you when looking for an article to post on their website. Once again, you will gain more traffic because the article contains your resource box.
Since you have invested time and money (if ghostwritten), why not repurpose your articles in other ways? You can turn them into a special report or ebook, email them to your list, create a newsletter or you can even take highlights from multiple articles to create new articles.
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About Anna Marie: Anna Marie is the Owner and project manager at Get Content Results. You can order custom ghostwritten content using our Content Cart. |
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